Welcome to Kumar Solutions – Live SEO Training in Ranchi. We conduct Search Engine Optimization courses and classes. Check our syllabus details.
SEO Syllabus Overview
If you are looking for the SEO training in Ranchi, Jharkhand then you landed to the right page. Today, there is a huge opportunity in digital marketing field with thousands of opening across the country. Here is brief detail of SEO course that we conduct in Ranchi city:
Course Duration: 02 Month
1) Introduction to SEO and Search Engine
Here we deal with understanding the idea of SEO and the steps that need to be taken to be featured higher in the results of search engines such as Google, Bing and Yahoo. We will also provide a complete overview into the strategy building of search engine optimization.
2) Basic Website Design
After a thorough understanding of Search Engine Optimization, the next step is the designing of basic websites using codes such as HTML and CSS. Here we will provide a step by step guidance for website designing using softwares like Adobe, Dreamweaver and File Zila.
3) Google Adword and Keyword Research
This part deals with understanding Search Engine Optimization more deeply before beginning to use it practically. We will look into finding out the keywords that are mostly searched for the business we are dealing with at present. It is important to understand how to work with keywords before working on the next step dealing with Search Engine Optimization.
4) On-Page Optimization
In this unit we deal with making a website Search Engine Optimization friendly, which will happen when we place most searched keywords on strategic positions in our website so that the website can appear in top searches when these keywords are searched for in the search engines. This process of making the website compatible with search engine optimization is known as On Page SEO. Our SEO teacher in Ranchi will guide you step by step on how to optimize pages from coding to content. You can learn what is seo step by step for free.
5) Off-Page Optimization
After working with On Page SEO, the next step involves building backlinks, so that the website we are working on achieves higher hits with the search engines such as Google, Yahoo and Bing. This step involves creating back ended links between the website and the search engines for higher returns to the website.
6) Google Algorithms
Google Algorithms are important to maintain the quality aspect of the our website. In other words, Google Algorithms are also known as Quality Checking Modules, which include 5 algorithms to review the quality of any website. Not following the stipulated quality guidelines asserted by Google Algorithms can lead to the website get punished in due course of time. So in this step, we will learn all about the quality structure of these guidelines so that the website can be protected against the same.
7) Content Development and Promotion
Content is the king when it comes to selling your website online, hence this module deals with the proper development of content and its promotion. Content is the way the website interacts with potential customers on the internet, hence the idea of content should be precise and to the point. The idea for our website is to write high quality content which will fulfill the quality criteria of Google Algorithms and also get the website higher hits on the search engines as well.
8) Google Webmaster
Google provides free search engine tools called Google Webmaster tools, which help in the indexing of the website and also in keeping a track of its performance with the help of Google search engine. Google Webmaster is a super helpful tool in terms of understanding how many hits our website is getting by internet users through the keywords we have provided to them.
9) Google Analytics
Google Analytics is yet another free tool provided by Google to keep a track of the traffic that visits our website. This traffic or in other words the visitors can be analyzed in terms of days, weeks and months and also in terms of active and offline visitors to judge the performance of our website.
10) Link Broken Analysis
In this final step, we will find out how to find broken links on a website using online and offline tool. And how to fix these broken link via HTML coding in order to keep the website up-to-the-mark.